With Halloween on the horizon, it seems like perfect timing for an update on all things Ghostbusters licensing.
For the first time, Sony Pictures Consumers Products has launched a Ghostbusters Official Online Store, where consumers can shop for apparel, home goods, collectibles, and more inspired by the popular franchise — all in one location. Managed by The Araca Group, shop.ghostbusters.com features toys and collectibles from companies including Hasbro, Funko, and Playmobil.
The Ghostbusters brand has also expanded its costume licensing program, partnering with Jakks Pacific‘s Disguise division. Disguise is set to release an extensive new line of Ghostbusters costumes next year, which should pair well with the rescheduled release of Ghostbusters: Afterlife.
Finally, Ghostbusters partnered with two popular video games for in-game events this Halloween season. In Fortnite‘s Fortnitemares event, players can find Ghostbusters-themed outfits, gear, and other accessories. In Rocket League, Ghostbusters is headlining the Haunted Hallows Event with event challenges that unlock themed vehicles, cosmetic items, and more.
