FurReal Simba

On July 19, Jon Favreau’s reimagined version of Disney‘s The Lion King hits theaters, and Hasbro is adding an iconic character from the Pride Lands to its FurReal Friends lineup.

Disney’s The Lion King Mighty Roar Simba by FurReal embodies all the fun, charm, and humor of animation’s most famous lion cub, and he’s ready to go on adventures with kids ages 4 and up. The interactive Simba responds to touch and sound with more than 100 sound and motion combinations, and comes to life moving his head, eyes, ears, mouth, legs, & tail. Kids can roar at Simba and he’ll roar back to see who is the loudest, and they can also offer the cub his favorite treat — grub on a stick.

FurReal Lion King

The Lion King Mighty Roar Simba by FurReal is available for preorder through Walmart, and will be available at most major toy retailers beginning in June.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.