Source: PlayMonster/The Toy Book

Wisconsin-based PlayMonster just added another seasoned executive to its ranks.

Following the appointment of Tim Kilpin as its president this summer, the company appointed Jeff Freeman to serve as its new vice president global operations.

“We are so pleased to welcome Jeff Freeman to the team,” says CEO and Chief PlayMonster Bob Wann. “At this time of international expansion and global franchise building, Jeff brings yet another significant and high level of experience to our leadership team in a very exciting growth period at PlayMonster.”

In his newly created role, Freeman will lead and oversee the management of manufacturing across distribution, supply chain, QC, production, and maintenance.

“With PlayMonster’s focus on global growth, new acquisitions, and franchise development, like Snap Ships, I could not be more pleased to join the PlayMonster team,” says Freeman. “I’m excited to jump back into the toy industry, which I love, and contribute to PlayMonster’s continued success.”

Freeman previously served as senior vice president at Mattel’s American Girl and has spent the past several years running a business management consulting practice in addition to serving as an adjunct professor at the Milwaukee School of Engineering.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.