Kaboom! Secures Branded Retail Space Across Canada

kaboom! Entertainment has secured dedicated retail space across all of Canada’s 125 Target branches for its Treehouse Presents releases. The exclusive spaces will launch November 5 and will host releases coming through the Treehouse Presents DVD label, jointly created by Corus and Phase 4 Films.

Brands, including Octonauts, My Big Big Friend, Franklin & Friends, Toopy & Binoo, Chuggington, and The Bernstain Bears will be included in Target’s first line of exclusive Movie Night packaging, and kaboom! will be creating downloadable activities, recipes, and games for each release.

About the author

Deanna Atkins

Deanna Atkins is the editorial assistant at Adventure Publishing Group. She helps the editorial team on leading trade magazines The Toy Book and The Licensing Book, and contributes online at toybook.com, licensingbook.com, and thebigtoybook.com. When she’s not trying to keep up with Toy Insider Mom Laurie Schacht, she can be found reviewing kids’ CDs, DVDs, and books while daydreaming about the upcoming How to Train Your Dragon sequel and reading the dictionary. Follow her on Twitter @Deeeannuh and keep up with her bi-weekly, sometimes funny commentaries on toybook.com.