The eighth-annual Kids India trade show, organized by Spielwarenmesse India Pvt. Ltd., will take place from Oct. 8-10 in Mumbai. Registration is now open for companies interested in exhibiting at the World of Toys Pavilion.

More than 120 exhibitors show their latest products at Kids India, which has become the largest international business-to-business (B2B) fair for toys, kid’s products, and sporting goods in India. It is the ideal platform for international manufacturers to establish contacts with decision-makers from the wholesale and retail trade chains in India. With more than 20% of the world population ages 25 and younger living in India, the market potential for toys and kid’s products is huge.

“By participating in this event, foreign companies gain an insight into the Indian market and make contacts that are essential for market entry,” says Katharina Janotta, managing director of Spielwarenmesse India Pvt. Ltd. “We look forward to sharing our expertise and to accompanying enterprises from all over the world in their first steps into the Indian market.”

The World of Toys Pavilion program is run by Spielwarenmesse eG, and participating companies are provided with support for their exhibition appearance, from exhibition planning, stand construction, and marketing services to on-site customer care. During the fair, a personal contact is available at all times, according to the organization. 

Further registration information can be found at world-of-toys.org.