KidStuff Public Relations Becomes Agency of Record for Tech Will Save Us

KidStuff Public Relations is the new agency of record for London-based Tech Will Save Us.

Beginning May 1, KidStuff PR will represent the company for parenting-focused and lifestyle media, with its TechStuff PR division focusing on technology-centric media and influencers.

“We are so excited to work with Tech Will Save Us,” says KidStuff PR president and founder Lisa Orman. “They have a stellar reputation of creating the most ingenious toys and maker kits to teach children about STEM concepts. We hope to bring even greater awareness in the US to their products and company philosophy.”

KidStuff PR & TechStuff PR

Tech Will Save Us began in 2012, shipping STEM kits from a kitchen table. In the years since, the company expanded upon its mission to “spark the creative imagination of young people using hands-on technology” with a full range of make-it-yourself kits and digital tools.

KidStuff PR is celebrating its 25th anniversary this year. Read more about the company in a recent Q&A with the Toy Book.

About the author

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.