LeapFrog Enterprises enters the construction category with LeapBuilders, a line of smart building blocks designed for kids ages 18 months and up.

The LeapBuilders sets feature an electronic Smart Star cube and double-sided learning blocks. When kids insert a learning block into the Smart Star, it responds with sounds, educational songs, and learning content.

Kids can also combine blocks from various LeapBuilders sets to unlock additional content responses. Some products in the line include:

LeapBuilders ABC Smart House

This 61-piece block set is house themed and includes 20 double-sided learning cubes. Kids can use the blocks to build a house and learn about the alphabet, objects around the house, colors, and shapes.

LeapBuilders Fruit Fun Elephant

This 21-piece, animal-themed block set includes 10 double-sided learning blocks. Kids can use the blocks to build an elephant and a flamingo.

LeapBuilders 123 Counting Train

This 19-piece, train-themed set includes 10 double-sided learning blocks. Kids can learn about occupations and colors as they build a train.

LeapBuilders Food Fun Family Farm

Kids can learn about animals, fruits, and vegetables with this 50-piece farm-themed set. The set includes 15 double-sided learning blocks.

LeapBuilders 80-Piece Jumbo Blocks Box

This non-electronic LeapBuilders set includes 13 double-sided learning blocks. Kids can use the set to build animals, buildings, and more.

LeapFrog will display the complete introductory LeapBuilders line at Toy Fair New York.