Learning Resources Debuts the Coding Critters

Coding continues to be a trend, and Learning Resources introduced its latest offering in the category, Coding Critters, at the Consumer Electronics Show (CES) in Las Vegas. The Illinois-based educational toy company has been offering early screen-free coding products for the past three years, and the Coding Critters aim to teach those skills to kids as young as 4 years old. Available in June, the Coding Critters are interactive pets that introduce coding concepts using the included interactive storybooks.

The Coding Critters will be available in June, from Learning Resources

Coding Critters Details:

The line features interactive pets—Code along with puppies Ranger & Zip, kitties Scamper & Sneaker, or dinos Rumble & Bumble.
100 percent screen-free—Introduces coding skills to kids without a smartphone or tablet.
Storybook coding—Kids can code along story challenges to build skills through imaginative play.
Interactive play sets—Code the critters to play fetch, hide and seek, and more.
Coding Critters are simple enough to use right out of the box and challenging enough to grow with kids’ skills.
Play Mode—Feed, pet, and take care of new friends in this mode filled with fun sounds & motions
Kids build their understanding of STEM skills including sequential logic, critical thinking, and problem-solving every time they play.

Learning Resources’ Botley, launched last year, went on to win 13 awards and is a current nominee for a Toy of the Year Award in the Innovation category

About the author

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.