The International Licensing Industry Merchandisers’ Association (LIMA) unveiled its 2019 International Licensing Awards program, featuring a revamped online submission process, a judging panel drawn from around the world, and a new list of award categories for its 33rd year.
Last year, LIMA received a record 700 submissions, with 42 percent from outside the U.S. In 2019, the all-digital entry form aims to support that trend by allowing more entries from across the globe. The judging process has also been moved completely online, eliminating New York travel requirements and allowing for a more globally diverse panel.
Additionally, LIMA will introduce five new award categories for 2019, bringing the total to 24 categories. This includes the Community Choice Award introduced last year. New to the 2019 awards are Best Collaboration, a Newcomer Award, and three new retailer awards—”Best Retailer for a Corporate Brand,” “Best Retailer for an Entertainment Brand,” and “Best Retailer for Lifestyle, Fashion, or Sports.”
To enter the 2019 International Licensing Awards, visit limalicensingawards.org. The deadline for entries is February 1, 2019. Winners will be honored at a ceremony during the 2019 Licensing Expo in Las Vegas in June.