Mattel, the manufacturer of the iconic Hot Wheels toyline, and Milestone, the developer of the toyline’s racing game Hot Wheels Unleashed, have launched an exclusive design contest for the game’s global community.
The Hot Wheels Unleashed Design Battle runs from now until Feb. 14. Participants will design a “livery” — the paint scheme and sticker design used in motorsports — for the Hot Wheels Rodger Dodger die-cast model using the in-game Livery Editor. The winning design will then be transformed into a real, 1:64-scale Hot Wheels die-cast car that will be available to purchase in December. Watch the trailer for the contest below.
The judging panel consists of five Mattel designers. The contest’s rules, terms, conditions, and FAQs can be viewed on the game’s official website.
The Hot Wheels Unleashed is available now on PlayStation 5, PlayStation 4, Xbox Series X|S, Xbox One X, Xbox One, and PC via Steam.
