Mia’s Magic Playground | Source: Moonbug Entertainment

Moonbug Entertainment is expanding its reach across Latin America.

The company behind Blippi, Morphle, and Little Baby Bum extended its distribution partnership with WarnerMedia Latin America for those properties and exclusive content from Mia’s Magic Playground. Families throughout the region — including the major toy market of Brazil — can now access more than 230 episodes of Moonbug content on HBO Max.

“The Latin American market is vital to us at Moonbug, and this partnership with WarnerMedia further underscores our goal of offering premium content to families around the globe,” says Andy Yeatman, managing director of the Americas at Moonbug. “We are excited to broaden our viewership with such a prominent partner like WarnerMedia Latin America, so more families throughout the region can engage and connect with our shows.”

Related: WowWee, Moonbug Entertainment Strike Deal for ARPO Robot Babysitter Toys

Over the past year, Moonbug Entertainment properties have been in growth mode as the company has entered into new partnerships with companies, including Disguise, WowWee, and more to extend its brands into toy departments and other consumer products categories.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.