Moose Toys appointed Glenn Abell president and general manager for Moose Toys USA. Based in Los Angeles, Abell will be a member of the Moose Toys senior leadership team and be accountable for all facets of the business in the United States. A 16-year veteran of The LEGO Group, he’s set to begin his new role this April. 

“I’m very excited to be joining the team at Moose in April,” Abell says. “Over the years, Moose has proven itself as an innovative, entrepreneurial and fast moving company with expertise across several categories. Since entering the U.S. market directly, the company’s growth has been amazing. I’m looking forward to joining a very capable and talented team in Los Angeles to be a part of the company’s evolution.”

“Being a family-owned business with a tremendous culture was a major factor in my decision to join. In addition, the ability to help children in need through the Moose Foundation is something that is very close to my heart. On the commercial side, I’m looking forward to contributing to the growth agenda. All in all, a very exciting road ahead,” he adds.

“At Moose it’s all about getting the right people on our team. We always aim to employ individuals who are at the top of their professions and who can bring innovative ideas and ways of doing things to our business,” says Paul Solomon, co-owner of Moose Toys.

“We are so excited to have Glenn join our team. We know that he will bring his creative mind, market knowledge and insights from many years in the toy industry, and with this, he will be instrumental in helping us achieve our future business goals.”

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

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