Ronnie Frankowski and Belinda Gruebner | Source: Moose Toys

Moose Toys is looking ahead into the new year with a refreshed executive team.

The company behind Shopkins, Squeakee, and this year’s smash hit Magic Mixies promoted two of its staffers to new, C-level roles effective immediately.

Ronnie Frankowski steps into the newly created role of chief commercial officer while Belinda Gruebner assumes the role of chief marketing officer.

“It is wonderful to see Moose continue to evolve, but even more pleasing to see the growth and career progression of our valued people,” says Moose Toys CEO Paul Solomon.

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In his new role, Frankowski, previously Moose Toys’ chief marketing officer, is responsible for global commercial strategies and planning. He will work closely with the product development team.

Gruebner, who previously served as executive vice president of global marketing, is responsible for all marketing execution across the business. Additionally, she will continue to lead the Moose Happy Kids Foundation.

“It is fantastic to see two of our people who stood up and rose to the challenge of ensuring we were successful in a tough market recognized in this way,” Solomon says.