Moose Toys enters into a strategic partnership with Asmodee in France, following its acquisition of Scruff-a-Luvs brand and UK-based Worlds Apart last fall. The agreement will enable Moose to expand the reach of new and existing brands in the region. Initially, the focus will include brands such as Fortnite, Wrapples, and Treasure X. 

“We have worked closely with Asmodee for a number of years and value their passion and knowledge,” says Paul Solomon, owner of Moose Toys. “This collaboration will enable us to continue to develop our business in France and share our mission of making children happy.”

The partnership between Moose Toys and Asmodee will not have any impact on current distributors and its existing portfolios.