New C-Preme Helmet Line Features World’s Greatest Super Heroes

Marvel Entertainment LLC and C-Preme Ltd. partnered for an innovative helmet line that combines 3-D designs with Marvel Super Heroes. Each helmet will represent one character’s core iconography, which means kids can have a replica of Thor’s winged helmet or one with Captain America’s indestructible shield embossed on it. All designs are made using stylized imagery, making protective gear look and feel cool.

The Avengers and Spider-Man will also take new protective form in February, leading to the release of Marvel’s Captain America: The Winter Soldier in April and Columbia Pictures’ The Amazing Spider-Man 2 in May.

About the author

Deanna Atkins

Deanna Atkins is the editorial assistant at Adventure Publishing Group. She helps the editorial team on leading trade magazines The Toy Book and The Licensing Book, and contributes online at toybook.com, licensingbook.com, and thebigtoybook.com. When she’s not trying to keep up with Toy Insider Mom Laurie Schacht, she can be found reviewing kids’ CDs, DVDs, and books while daydreaming about the upcoming How to Train Your Dragon sequel and reading the dictionary. Follow her on Twitter @Deeeannuh and keep up with her bi-weekly, sometimes funny commentaries on toybook.com.