The product portfolio for Nickelodeon‘s animated series Shimmer and Shine will launch this summer. The company has teamed up with several partners to recreate the Shimmer and Shine world across many different categories, including toy, dress up, games, bedding, party goods, costumes, and more.
Nickelodeon and Fisher-Price debuted an all-new toy line at this year’s North American International Toy Fair that includes basic and deluxe doll assortment, accessories, and feature dolls such as Shimmer and Shine Wish & Spin and Shimmer and Shine Magic Flying Carpet. Products will be available nationwide in July.
Other companies Nickelodeon has teamed up include:
- Apparel, accessories, costumes and dress up from Just Play, Party City, Spirit Halloween, Global Brands Group, Freeze, Children’s Apparel Network, Bentex, C-Life, Handcraft, High Point, F.A.B. Starpoint, Accessory Innovations, Global Design Concepts, ACI, Berkshire.
- Arts & Craft from Alex Brands.
- Games and puzzles from Cardinal and University Games.
- Home goods from Baby Boom, Franco, ZAK, Thermos.
- Party and stationery from Bullseye Playground, DecoPac, Party City, and MediBadge.
- Publishing and home entertainment from Random House Children’s Books, Bendon Inc., Studio Fun, Phoenix International and Paramount Home Entertainment.
