The Nintendo Switch system set two new records from Thanksgiving to Cyber Monday, surpassing the Wii to become the best-selling Nintendo console in U.S. history for that five-day period.
Nintendo Switch also had its best-selling week ever in the United States. According to Adobe Analytics, Nintendo Switch was among the most-purchased items online on Thanksgiving Day and the overall top-selling video game product online for the Black Friday-Cyber Monday time period.
Shoppers bought more than $250 million in Nintendo products from Thanksgiving through Cyber Monday, according to Nintendo’s internal sales figures. That sales total accounts for video game systems like Nintendo Switch and the Nintendo 3DS family of systems, retro systems like Nintendo Entertainment System: NES Classic Edition and Super Nintendo Entertainment System: Super NES Classic Edition, as well as all Nintendo-produced games and accessories. Total U.S. hardware sales for Thanksgiving through Cyber Monday increased 45 percent over the same period in 2017.
These figures also don’t include the Dec. 7 launch of the Super Smash Bros. Ultimate game, which is both the most pre-sold Nintendo Switch game and the most pre-sold Super Smash Bros. game ever.
From Nov. 22 to 26 in the U.S., the Nintendo Switch hardware sales increased 115 percent when compared to the same time last year. Lifetime sales of Nintendo Switch have now reached more than 8.2 million units.
In the same time period, the Nintendo 3DS systems total installed base reached 22 million. The Super Nintendo Entertainment System: Super NES Classic Edition system surpassed lifetime sales of 2.5 million and
the Nintendo Entertainment System: NES Classic Edition system surpassed lifetime sales of 2 million.
