Search Results for: cyber monday

Target Kicks Off Cyber Week with Deals and Digital Savings

Target’s Cyber Week event will kick off Sunday, December 1, where more than 100,000 items will be on sale throughout the week, including category-wide deals on toys. Deals include: On Cyber Monday (December 2), thousands of toys at buy one, get one 30 percent off plus free shipping Buy one, get one 30 percent off Monster High and Transformers licensed toys during Cyber Week (December 1 to 7) Target is also extending free shipping on more than 300 toys throughout the holiday season, and by using a REDcard credit or debit card, guests will receive 5 percent off purchases and free shipping at...

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State of the Industry Q&A 2020: Amazon

The Toy Book caught up with Anne Carrihill, category leader of toys and games at, about how the company boosted its worldwide orders during Thanksgiving weekend and anticipated releases for the year. Cyber Monday once again became the single-biggest shopping day in Amazon company history based on the number of orders worldwide. What new strategies did you implement to help boost sales? Our mission and focus continue to be delivering a world-class shopping experience, providing customers vast selection, value, and convenience — not just during the holidays, but also all year long. This Cyber Monday, we offered customers incredible...

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Amazon Toy Sales Jump 30 Percent Year-Over-Year in Q3

The toys product group on sold an estimated $510 million for the third quarter of 2018, up 30 percent from last year, according to Edge by Ascential. toy sales also witnessed a significant year-over-year growth of 15 percent with total estimated sales reaching £60 million (approx. $76 million). In another report, Edge by Ascential found that toys were the top-selling category on Amazon during this year’s shopping season. From the Monday before Thanksgiving to the Sunday following Cyber Monday, toys brought in more than $400 million in estimated sales on Amazon. Edge’s Market Share research reveals that outdoor play, toys for adults, and...

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Toys: Amazon Q3 Update

by :Edge by Ascential View original report here Retailers are battling to win former Toys “R” Us customers. This is the first holiday season without the iconic toy chain, and its absence poses a major opportunity for retailers looking to cement their position as the new go-to toy store for millions of American consumers. When Amazon announced its intentions to pick up what Toys “R” Us put down, it wasn’t subtle about it. In November, Amazon launched the “A Holiday of Play” catalog, clearly designed to fill the void left by the beloved Toys “R” Us catalog, complete with...

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Nintendo Hits Milestone Sales During Thanksgiving Weekend

The Nintendo Switch system set two new records from Thanksgiving to Cyber Monday, surpassing the Wii to become the best-selling Nintendo console in U.S. history for that five-day period. Nintendo Switch also had its best-selling week ever in the United States. According to Adobe Analytics, Nintendo Switch was among the most-purchased items online on Thanksgiving Day and the overall top-selling video game product online for the Black Friday-Cyber Monday time period. Shoppers bought more than $250 million in Nintendo products from Thanksgiving through Cyber Monday, according to Nintendo’s internal sales figures. That sales total accounts for video game systems...

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NRF Reports 40 Percent Increase in Multi-Channel Thanksgiving Weekend Shopping

From Thanksgiving Day through Cyber Monday, more than 165 million Americans shopped either in stores or online, according to the National Retail Federation (NRF) and Prosper Insights & Analytics. This surpassed the 164 million who said they would shop in a consumer sentiment survey conducted ahead of the holiday. The average shopper spent $313.29 on gifts and other holiday items over the five-day period. Of that, shoppers spent 69 percent specifically on gifts. Older millennials and Gen Xers (35-44 years old) were the biggest spenders at $413.05. Gen Zers and younger millennials (aged 18-24) spent an average of $149 on holiday purchases...

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Amazon Reports Record-Breaking Shopping Weekend

Amazon customers worldwide ordered more than 18 million toys on Black Friday and Cyber Monday combined, and Cyber Monday was the single biggest shopping day in Amazon’s history. The five popular shopping days from Thanksgiving through Cyber Monday also broke records, as customers in the U.S. purchased millions more products over the five day period compared to the same period last year. According to Amazon, sales by small and medium-sized businesses worldwide grew more than 20 percent on Black Friday year-over-year. Customers also ordered more than four million toys and electronics on the Amazon mobile app on Black...

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Adobe Forecasts $124 Billion in U.S. Online Sales During Holidays

Adobe released its online shopping predictions for the 2018 holiday season. Based on Adobe Analytics data, Adobe predicts that U.S. online sales will increase 14.8 percent between Nov. 1 through Dec. 31, totaling $124.1 billion, while offline retail spending is expected to increase only about 2.7 percent. Cyber Monday will set a new record as the largest and fastest-growing online shopping day of the year with $7.7 billion in sales, a 17.6 percent increase year over year. Online sales between 7 p.m. and 10 p.m. Pacific time on Cyber Monday are expected to drive more revenue than an average full day...

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NRF, Prosper Insights & Analytics Release Thanksgiving Weekend Survey Results

According to a survey from the National Retail Federation (NRF) and Prosper Insights & Analytics, there were more than 174 million consumers in the U.S. who made purchases in stores and online during the Thanksgiving through Cyber Monday period. This number surpassed an earlier survey from NRF and Prosper Insights & Analytics that estimated 164 million shoppers for this period. Average spending per person over the five-day period was $335.47, with $250.78— 75 percent—specifically going toward gifts. The biggest spenders were older millennials (25 to 34 years old) at $419.52. The survey found that more than 64 million consumers...

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