Los Angeles-based PhatMojo has entered into a master toy and licensing partnership with Big Games, the company behind the Pet Simulator, Roblox game. Under the new agreement, PhatMojo will produce a variety of collectibles based on the latest edition of the game, Pet Simulator X.
The collection will feature a line of toys based on the characters of the video game. Additionally, a full consumer products licensing program is currently in development for Pet Simulator X.
In Pet Simulator X, players can gather coins, purchase eggs, and collect new pets. Previously released exclusive toy offerings from Big Games sold out in a matter of minutes through the company’s online store.
