PlayMonster Preps ChiTAG Holiday Kickoff Activities

PlayMonster is getting ready for its annual holiday trip to the Windy City.

The Wisconsin-based toy and game company will take part in numerous activations at the 17th annual Chicago Toy & Game Fair (ChiTAG), taking place from Nov. 23-24 at Navy Pier.

At the PlayMonster booth (No. 707), kids can stop by to design and take home their very own Fuzzikins; have a total #MeltdownMoment; or pose for silly pictures with the Furcorn from My Singing Monsters.

Additionally, PlayMonster will play host meet and greets with the inventors of games such as Draw Into Crime and Goo On My Shoe.

On Saturday, kids ages 6 to 18 will take part in ChiTAG’s annual Young Inventor Challenge, in which they will display their own toy and game inventions to the general public and toy industry professionals in hopes of winning prizes.

More than 30,000 attendees will attend the annual holiday kickoff in Chicago, where they’ll enjoy a playful weekend filled with some of this year’s hottest toys and games from more than 125 exhibitors.

About the author

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.