Pocket.watch  — the kids and family entertainment company — announced Xavier Kochhar as its first ever chief operating officer and chief financial officer. As the company’s first COO and CFO, Kocchar will lead the company’s major business units, including direct-to-consumer, content sales and distribution, advertising, consumer products, gaming, and creator partnerships. Kochhar will also head the corporate development, strategy, and finance divisions of the company.

“Xavier’s vast experience in corporate strategy and development, operations, and finance in companies ranging from startups to Fortune 100s is precisely what pocket.watch needs as we consider all the opportunities in our next phase of growth,” says Chris M. Williams, founder and CEO of pocket.watch.

Previously, Kochhar worked as a senior executive at the AT&T family of companies as the head of strategy and business development of HBO Max. Most recently, he worked within the corporate strategy and development group of its parent company, AT&T Inc.

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Pocket.watch has expanded its reach this year, cementing deals with Wow! Stuff, Spacetoon, and Bonkers Toys for its Love Diana and Ryan’s World brands. With Kocchar in tow, pocket.watch hopes to further its growth worldwide.