Razor USA’s Fall 2021 Lightshow Lineup | Source: Razor USA/The Toy Book

Razor USA is rolling into fall with a fresh lineup of new ride-ons that glow.

The Bluetooth-enabled Sonic Glow Electric Scooter leads the Lightshow pack with a colorful light show that pulses to the beat of a rider’s chosen music.  There are no apps required as kids can simply pair the Scooter to their smartphone to easily stream music on the go as the 24-volt rechargeable ride hits a top speed of 10mph.

“The Sonic Glow Electric Scooter and the Lightshow line-up are results of our efforts to continue to innovate so that riding on a Kickscooter or RipStik, or any of our other rides, isn’t just about getting from point A to point B, says Razor USA President Jim Wagner. “Our goal is to create products that are not only stylish but also provide a brand-new experience to riders that is filled with surprise and delight. We are looking forward to seeing how Razor fans react to their first rides on these launches.”


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The rest of the Lightshow lineup includes a trio of rides that include motion sensors that can turn their LED lights on and off and the beginning and end of a riding session. Kids ages 8 and up can enjoy the A+ Kick Lightshow, a colorful take on the classic Razor A Scooter; RipStik DLX Mini Lightshow, a smaller version of the popular RipStick; and the RipRider 360 Lightshow, a big wheel drift trike with more than 60 motion-activated lights.

Full details on the fall lineup and more can be found at razor.com.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.