This week, RedwoodVentures LLC, in partnership with OLO industries LLC, launched its Smooshy Mushy Baby line. The new collection features collectible, scented, slow-rising characters from the Smooshy Mushy line.

The new Smooshy Mushy Baby bottle with disappearing milk includes a Smooshy Mushy Baby, a “plushie” friend, a tiny baby bottle, blingy ball chains, a name tag, a sticker, and a collector poster that doubles as a birth certificate. The line includes waves of collectible characters, each with different hair colors, themes, and accessories.

Smooshy Mushy Baby is available worldwide and at Target, Walmart, and other retailers in the U.S.