Sakar Signs Licenses for Iron Man 2, EA Sports

Sakar International is developing an Iron Man 2-branded line of spy gear, inspired by the upcoming movie release. The products are being developed under a license agreement with Marvel Entertainment. Expected to feature over a dozen SKUs, the product line will include spy watches, walkie talkie/voice changers, digital and video cameras, nightvision goggles, blacklight decoders, micro-listening devices, and video game accessories. Release dates will coincide with the movie’s slated opening on May 7.

Sakar has also announced a license agreement with Electronic Arts, Inc. to produce Wii and Nintendo DS gaming accessories and youth electronics under the EA Sports brand. Products will include gaming controls, skins and styluses for EA Sports and EA Sports Active titles, and a full range of audio and computer accessories, such as MP3 players with sports-themed faceplates. The first items are expected to be released in spring 2010. The agreement marks the first time that the company will work directly with a game developer to design gaming accessories for game titles.

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