Amazon is upping its game this summer with the launch of a new, immersive shopping experience for consumers searching for the best in video gaming.

The Gaming Zone 3D Showcase is a virtual shopping realm that features a variety of brands and fandoms, including the leader in at-home arcade machines, Arcade1Up.

Today, Arcade1Up’s NBA Jam Deluxe Arcade Machine debuted on the platform where it can be found alongside additional Arcade1Up products including the PAC-MAN and Golden Tee Deluxe Arcade Machines and The Infinity Game Table.

For its Deluxe Edition of NBA Jam, Arcade1Up created a 5-foot-tall cabinet including three classic games: NBA Jam, NBA Jam Tournament Edition, and NBA Hang Time. The machine boasts a slimmer, space-saving design, a light-up marquee, 3D faux molded coin doors, dynamic dual speakers, a 17-inch BOE color monitor, and built-in Wi-Fi supporting online multiplayer for up to four players.

The collaboration between Arcade1Up and Amazon sets the stage for a new era of interactive shopping experiences, blending cutting-edge technology with a passion for nostalgic gaming. Consumers can look forward to exploring the Amazon Gaming Zone 3D Showcase for a range of Arcade1Up products, including the highly sought-after collection of Deluxe arcade machines, Infinity Game Table, and other classics. With this pioneering approach to retail, Arcade1Up continues to expand the gaming landscape for fans worldwide."
— Dora Dvir, CEO, Arcade1Up

Amazon’s Gaming Zone 3D is a virtual storefront that features products for Xbox, Nintendo Switch, PlayStation, Arcade1Up, and more.

Click here to explore the shop.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

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