Source: Spielwarenmesse eG

Spielwarenmesse Digital is open for business and the new platform built for connecting the international toy industry is the topic of the hour on the latest episode of the “Spielwarenmesse Podcast.”

Spielwarenmesse eG’s Director of Communications Scarlett Wisotzki attended the digital opening of the event from a broadcast studio inside the Nuremberg Exhibition Center and spoke with a number of guests regarding this year’s switch to a digital platform following the pandemic-fueled cancelation of the 72nd Spielwarenmesse International Toy Fair.

Related: Spielwarenmesse Reveals 2022 ToyAward Winners

On the show, Wisotzki welcomes Christian Ulrich, spokesperson of the executive board at Spielwarenmesse eG; Sue Warfield, president of the American Specialty Toy Retailing Association (ASTRA); and Philippe Glorieux, head of marketing, IMPS The Smurfs.

The “Spielwarenmesse Podcast” is streaming for a global audience via Spotify.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.