Source: Spielwarenmesse eG

The organizers behind Spielwarenmesse are gearing up to keep attendees safe as the much-anticipated toy industry trade fair prepares to open its doors next year.

The 72nd Spielwarenmesse International Toy Fair is set to take place Feb. 2-6, 2022, in Nuremberg, Germany, and Spielwarenmesse eG says it’s been working with local health departments to craft a robust array of safety protocols for the event. The news comes just as the latest concerning COVID-19 variant — dubbed Omicron — has begun to spread globally.

“The hygiene concept we have developed with the health authorities and venue operator NürnbergMesse will ensure that the Spielwarenmesse is held under safe conditions,” says Christian Ulrich, spokesperson for the executive board of Spielwarenmesse eG. “Thanks to the generous hall layouts and continuous supply of fresh air, the circumstances are comparable to those in retail. Overall, the number of attendees [anticipated] in the exhibition center today is 80% of that of the last event held in 2020.”

Related: The Spielwarenmesse in Nuremberg: Far More than Just a Trade Fair

According to Ulrich, more than 1,800 exhibitors from 64 countries have reserved space for the event.

“The fall in exhibitor numbers is partly attributable to travel restrictions in Asian countries,” Ulrich says.

As it stands now, Spielwarenmesse will only be open to those who are fully vaccinated or recently recovered under the “2G” concept.  No tickets will be sold onsite and COVID-19 testing will be offered at the exhibition center.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.