This year’s Toy Business Forum at Spielwarenmesse will feature experts speaking about a different theme, such as trends and marketing, each day. The presentations will be held in Hall 3A from January 30 to February 3.
The talks will be from 1 to 3 p.m. each day, are free, and do not require booking in advance. The presentations will be simultaneously interpreted into English or German.
The daily themes are as follows:
#trend—Wednesday, January 30
#retail—Thursday, January31
#consumer—Friday, February 1
#change—Saturday, February 2
#marketing—Sunday, February 3
The complete program will be available on the Spielwarenmesse website in mid-November.