As part of Spin Master Corp.‘s international growth strategy, the company further expanded its operations in Europe, and will sell directly to retailers in Russia, Switzerland, Austria, and Greece next year.

Spin Master formed a Russian subsidiary, Spin Master Rus LLC, and will begin direct distribution early next year. The company’s general manager for Russia, Andrey Savchenko, will oversee sales and marketing activities. Spin Master’s Russian operation will be based in Moscow.

Spin Master will service the Swiss and Austrian markets and the Greek market directly through existing offices in Germany and Italy, respectively.