Scott Flynn, vice president of sales and marketing at PlayMonster, addressed the importance of mergers and acquisitions in the Toy Book‘s annual State of the Industry Q&A.
Do you anticipate the trend of mergers and acquisitions will continue this year? What are the benefits?
With the industry still feeling the consolidation effects of the Toys “R” Us bankruptcy on top of last year being a softer year than expected, we feel a number of companies will be evaluating all options, including acquisition. This would mean that acquisitions would become more prolific than in the past.
What are your predictions for the state of toy retail this year?
Last year was a huge year relative to entertainment properties, and licensed products were given significant shelf space. This year will be the opposite, and retailers will need to replace those sales and shelf space. We think there is a big opportunity for manufacturers and retailers to partner on new, fresh, innovative concepts to fill this market void.
This State of the Industry Q&A response originally appeared in the February 2020 issue of the Toy Book. Click here to read more!