Talkin’ Toys: Playtime Rebooted — Alex Global Products
The Toy Book chats with Ross Hyman, director of product development and marketing at Alex Global...
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Tag: Alex Brands
The Toy Book’s 2020 Unboxed: The Biggest Toy Stories of the Year!
2020: what a year! Following a fairly average first quarter capped by an exciting toy fair season...
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The Real Story of Slinky Is Headed to the Big Screen
As the 75th anniversary of the iconic Slinky brand winds to a close, the true story behind the...
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Backstory: Slinky — 75 Years of an American Classic
Some of the greatest toys of all time have been created completely by accident. Play-Doh, Silly...
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Out There First Acquires Alex Brands, Relaunches Company as Alex Global Products
The assets of Alex Brands have been acquired by Out There First. Alex Global Products is the new...
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Just Play Acquires Slinky and Shrinky Dinks Brands
A pair of iconic toy brands have a new home. Following the sudden disappearance of Alex Brands and...
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Alex Brands, Poof-Slinky Assets Are Headed to the Auction Block
Earlier this spring, just on the cusp of the COVID-19 pandemic, Alex Brands quietly shut its...
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TFNY: Scientific Explorer Inks New Partnership with Kid Science Whiz Brielle Milla
Alex Brands announces a new multi-year licensing deal with “The Ellen DeGeneres” recurring guest.
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Alex Brands’ Slinky Heads to Classrooms to Sponsor Rube Goldberg Machine Contest
The iconic Slinky is headed to classrooms across the country.
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Alex Brands Sells Juratoys to Argos Wityu
Alex Brands sold the Juratoys company to Argos Wityu. Juratoys is a toy company in France with a...
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