The Strong Unveils 2021 National Toy Hall of Fame Nominees
It’s that time of year again, as 12 iconic toys face off in a battle to score a coveted spot...
Read Moreby James Zahn | Sep 16, 2021 | Awards, News
It’s that time of year again, as 12 iconic toys face off in a battle to score a coveted spot...
Read Moreby Guest Contributor | Feb 26, 2021 | Features
Old-school classics are recapturing the hearts of parents and collectors with return to retro packaging designs.
Read Moreby Phil Guie | May 14, 2015 | Commentaries, Uncategorized
Last week, one of the big news stories around the toy industry was Nintendo entering a deal with Universal Studios to create rides and other attractions for the latter’s theme parks. As reported on The Toy Book Blog,...
Read Moreby Lindsay Gordon | Aug 10, 2013 | Product Launches
Ubisoft will develop and publish current and next-generation console games based on some of Hasbro’s most popular gaming brands, including Monopoly, Scrabble (in the U.S. and Canada only), Trivial Pursuit, Risk, Battleship, and...
Read Moreby Lindsay Gordon | Jul 4, 2013 | News
Hasbro and Electronic Arts Inc. (EA) have signed a new agreement under which EA will develop several of Hasbro’s gaming brands for mobile platforms globally. Under the new four-year agreement, EA will continue to develop mobile...
Read Moreby Guest Contributor | Feb 23, 2011 | News, Product Launches
This fall, Hasbro will introduce a new way to play some of its most popular games—LIVE. The first games to go LIVE are Hasbro’s Battleship and Monopoly, which were showcased during American International Toy Fair in New York...
Read Moreby Guest Contributor | Jun 9, 2010 | Uncategorized
The Entertainment & Licensing (E&L) division of Hasbro, Inc. has announced a slate of licensing programs to support its brands, including Transformers, Nerf, Littlest Pet Shop, My Little Pony, Monopoly, and Playskool....
Read Moreby Guest Contributor | Feb 9, 2010 | News
Universal Pictures has announced that Twilight star Taylor Lautner will play the title character in the studio’s upcoming movie based on Hasbro’s popular toy Stretch Armstrong. The Stretch Armstrong movie, which will be in 3-D,...
Read More