Crayola Continues Partnership With TheSoul Publishing
After successful YouTube campaign, the companies will incorporate Pinterest and TikTok.
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Tag: Crayola
Mojang Studios Signs New Licensing Partners for ‘Minecraft’
The brand will exhibit at Licensing Expo for the first time.
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‘Daniel Tiger’s Neighborhood’ Inks Deal with Children’s Outdoor Brand carter joey
Products will include a Sling Pack backpack and a patch pack.
Read More![[Updated] Playmobil, Crayola Team Up for Playmobil Color Series Relaunch](https://toybook.com/wp-content/uploads/2023/04/StockThis_Playmobil_Crayola-627x376.jpg)
[Updated] Playmobil, Crayola Team Up for Playmobil Color Series Relaunch
Playmobil inked a deal with Crayola to relaunch the line this fall with a collection of five new sets that include basic white figures, accessories, vehicles, and more that kids can color and customize with Crayola Ultra Clean washable markers.
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Dan Dee International Taps Menal McGrath as SVP of Global Licensing
McGrath has been in the toy and licensing industry for more than 20 years.
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State of the Industry Q&A 2023: Crayola
Victoria Lozano, Executive Vice President, Marketing at Crayola, shares insight on changing play patterns, diversity, and location-based entertainment in this extended edition of The Toy Book’s 2023 State of the Industry Q&A roundtable.
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Crayola Experience Named in Top 10 Kids’ Museum List
Crayola Experience has five locations with plans for five more in the next five years.
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Crayola and Dan Dee Enter Licensing Agreement to Produce Plush Products
Crayola and Dan Dee have developed a number of products, including plush bears that kids can draw on.
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Open Pathways to Opportunity at Toy Fair
The Toy Association adds a more open floor plan and educational sessions to the 2023 show.
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Crayola Plans to Double Its Family Experience Venues
Crayola is working to expand its family experience.
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