Super7 Transformers TFNY 2020

Toy Fair New York is behind us, but many new products shown at the Javtis Center will continue to receive their time in the spotlight as the year rolls on.

Growing collectibles company Super7 unveiled a host of new products during the annual event, which took place from Feb. 22-25. Super7’s extensive lineup includes action figures, seasonal products, apparel, and accessories from a vast array of licensees including Hasbro, Mattel, Major League Baseball (MLB), and more. In a new video, Super7 founder Brian Flynn offers a tour of the company’s booth with looks at new products featuring The Munsters, ThunderCats, Transformers, Back to the Future, Alien, Teenage Mutant Ninja Turtles, Beavis and Butthead, Jem and the Holograms, Universal Monsters, Peanuts, SpongeBob SquarePants, Knight Rider, and more.

Sports and music collectibles continue to be growing categories for Super7, which launched its SuperSports line last year. The line will expand with new players and teams from the MLB and the National Basketball Association (NBA). New music figures include Notorious B.I.G., O.D.B., and Run-DMC on the hip-hop front; with new offerings from Megadeth, Slayer, Iron Maiden, Ghost, Venom, and King Diamond in metal; and Rancid, The Misfits, and Agnostic Front covering the punk genre.

Click here to view the Toy Book’s full coverage of Toy Fair New York.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

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