Source: TriAction Toys/The Toy Book

TriAction Toys’ Boglins World Domination campaign continues its smashing success with Kickstarter backers having already pledged more than $103,000 against a $25,000 goal. The return of the classic creeps from the ’80s was exclusively revealed by the Toy Book last month, and following the reveal of the brand’s full 2021 lineup last week, the promotional machine continues with the second episode of Boglins Are Back.

In “Tim Safe At Home,” Boglins co-creator Tim Clarke is on the run from the ghoulish toys as they seek to bring the toymaker back into the fold.

Originally released by Mattel, Boglins have amassed a cult following over the past 30 years, and next year, kids and collectors can welcome some new characters and reinvented favorites into the fold. Boglins co-creator Tim Clarke, licensor 7 Towns, and Mark Freedman of Surge Licensing have inked a deal with TriAction Toys to relaunch the line in all of its original glory. The hand-controlled figure puppets have a rubbery feel and moveable glow-in-the-dark eyes, and are inside packaging that recalls the originals with “wooden” crate-like boxes with bent plastic jail bars.

The Kickstarter campaign runs through Dec. 27.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

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