2022 Toy of the Year (TOTY) Awards | Source: The Toy Association

Drumroll, please!

The finalists have been revealed for the next Toy of the Year (TOTY) Awards, which will be distributed at The Toy Foundation’s gala on Friday, Feb. 18. Often considered to be the Oscars of the toy industry, the TOTY Awards program recognizes the top playthings on the market and is a vital fundraiser for The Toy Foundation.

After carefully examining 623 nominees, a panel of 23 industry experts determined this year’s 114 finalists across 16 categories. One winner in each category, along with the consumer-chosen People’s Choice Award and the overall Toy of the Year Award, will be presented at The Toy Foundation’s TOTY Awards gala. Now, it’s your chance to vote for your favorites! Voting will close on Jan. 4, and every vote cast serves as an entry in the TOTY sweepstakes, giving consumers a chance to take home the winning toy in each category.

“Each and every finalist announced today demonstrates the incredible ability of toys and play to bring inspiration, laughter, and learning to children of all ages!” says Pamela Mastrota, executive director of The Toy Foundation. “We congratulate the outstanding finalists and look forward to announcing the winners in each category, as well as the coveted overall ‘Toy of the Year’ winner and ‘People’s Choice’ honoree, at our gala in February. As the most critical annual fundraiser for The Toy Foundation, that night will be especially meaningful for the toy community, with 100% of the gala’s proceeds benefiting programs that deliver toys, funds, and the healing power of play to children in need.”

Related: Chatting with Pamela Mastrota About Plans for The Toy Foundation

The celebration will include the induction of four industry trailblazers into the esteemed Toy Industry Hall of Fame and shine a spotlight on the inspiring philanthropic work of the toy industry and The Toy Foundation.

Here are the finalists for the 2022 TOTY Awards:


Toys that represent a person or fictional character intended for active, imaginative, and narrative-based play

  • Akedo – Ultimate Arcade Warriors by Moose Toys
  • Avengers Hasbro Marvel Mech Strike 8″ Super Hero Action Figure – Ultimate Mech Suit Iron Man and Captain America by Hasbro
  • Bakugan GeoForge Dragonoid by Spin Master
  • Heroes of Goo Jit Zu by Moose Toys
  • Jurassic World Ocean Protector Mosasaurus by Mattel
  • Masters of the Universe: Masterverse by Mattel
  • Star Wars Galactic Snackin’ Grogu by Hasbro


Toys that compose a set and can be collected in multiples; can include novelty playthings, miniature versions of existing lines, licensed collectibles, etc.

  • 5 Surprise Toy Mini Brands by ZURU
  • Chuckle & Roar Pop It! Family by Buffalo Games
  • Funko POP! Star Trek: The Original Series Collection by Funko
  • Got2Glow Fairy Finder by WowWee
  • Hot Wheels Red Line Club by Mattel
  • LEGO Minifigures MARVEL Studios by The LEGO Group
  • Polly Pocket Compacts – Pocket World Assortment by Mattel


Toys that include building as the primary play pattern

  • Arckit 100 by Arckit
  • Gears! Gears! Gears! Mega Builds by Learning Resources
  • Gravity Bugs: Free-Climbing MicroBot by Thames & Kosmos
  • LEGO Friends Heartlake City Grand Hotel by The LEGO Group
  • LEGO Spider-Man Daily Bugle by The LEGO Group
  • Snap Circuits MyHome by Elenco
  • Zig & Go Music by DJECO-US


Toys that allow kids to build and/or make items that are unique to them

  • Connetix 100 Piece Rainbow Creative Pack by Connetix Tiles
  • Follies by Follies
  • Hey Clay by Trendformer Ltd.
  • Magic Mixies Magic Cauldron by Moose Toys
  • LEGO VIDIYO The Boombox by The LEGO Group
  • Paint & Peel Jelly Stickers by Klutz
  • Pixicade Plus by BitOGenius, Inc.


Toys that include baby, toddler, and fashion dolls

  • Ada Twist, Scientist Lab Doll by Just Play
  • Baby Alive Lulu Achoo Assortment by Hasbro
  • Baby Bee Doll Collection by Orijin Bees
  • Barbie Extra by Mattel
  • Disney Classic Dolls by The Walt Disney Company
  • Glo-Up Girls by Far Out Toys
  • Rainbow High Winter Break Dolls by MGA Entertainment
  • Spirit Untamed Ride Together Lucky & Spirit by Mattel


For families and children’s (ages 0-14) games including board, card, electronic, or other physical game formats and puzzles, exclusive of video or app games

  • A Game of Cat and Mouth by Exploding Kittens
  • Crossed Signals by Mattel
  • Disney It’s a Small World Game by Funko Games
  • GibGab by Fat Brain Toy Co.
  • Hedbanz Blast Off! by Spin Master
  • Marvel Villainous by Ravensburger
  • Monopoly Builder by Hasbro


Toys and games developed primarily for grown-ups/kidults, including party games, board games, collectibles, arts and crafts, and more. These toys are often fueled by fandoms, social media, and adult humor while they are not “adult toys” nor sexual in nature

  • Disney Castle Collection by The Walt Disney Company
  • EXIT: The Game Season 5 Bundle by Thames & Kosmos
  • Hot Wheels R/C 1:10 Tesla Cybertruck by Mattel
  • Kinetic Sand Kinetic Kalm Zen Box by Spin Master
  • LEGO Botanical Collection Flower Bouquet by The LEGO Group
  • Rambler 16 by Razor
  • The Beatles Collection Magna-Tiles Structures by CreateOn
  • The Goonies: Never Say Die by Funko Games


Toys that are developed for ages 0-3 (0-18 months infant/18 months-3 years toddler)

  • Classic Push & Play Walker by Radio Flyer
  • Crayola Light-Up Activity Board by Crayola
  • Fisher-Price 4-in-1 Ultimate Learning Bot by Mattel
  • LeapFrog Choppin’ Fun Learning Pot by LeapFrog
  • Musical Whale Fountain by Hape
  • SpiroKu by Fat Brain Toy Co.
  • VTech Sort & Recycle Ride-On Truck by VTech


Character or property that has had success spreading its brand through the development and merchandising of products developed from the intellectual property

  • Barbie by Mattel
  • Blue’s Clues & You! by ViacomCBS
  • Bluey by BBC Studios
  • Marvel’s Spidey and His Amazing Friends by Marvel
  • Masters of the Universe by Mattel
  • PAW Patrol: The Movie by Spin Master and ViacomCBS
  • Pokémon by The Pokémon Company International


Toys that are designed for outdoor play, including ride-ons

  • Aerobie Sonic Fin Football by Spin Master
  • Disney Princess Cinderella 24V Carriage by Dynacraft BSC, Inc.
  • Fisher-Price Power Wheels Hot Wheels Racer by Mattel
  • KidKraft Nerf Command Base Battle Fort by KidKraft
  • Mobo Wobo 2-in-1 Rocking Baby Balance Bike by Asa Products
  • Step2 Safari Truck Climber by Step2 Company LLC
  • ZURU Crazy Bunch O Balloons by ZURU


Toys that are designed to work together to enact some action or event, including characters and role play

  • Barbie Dreamhouse by Mattel
  • Batman Bat-Tech Batcave Transforming Playset by Spin Master
  • Disney Princess Ultimate Celebration Castle by Hasbro
  • JUNKBOTS Large Factory Habitat – New Port Power Plant by HEXBUG
  • LEGO Star Wars Boba Fett’s Starship by The LEGO Group
  • LEGO Super Mario Adventures with Luigi Starter Course by The LEGO Group
  • Super Mario Deluxe Bowser’s Airship Playset by Jakks Pacific


Toys that are made of fabric and stuffed with cotton or similar filling, including toys with interactive or electronic features

  • Blue’s Clues & You! Check-up Time Blue by Just Play
  • Moji The Loveable Labradoodle by Skyrocket
  • Scruff-A-Luvs Cutie Cuts by Moose Toys
  • Squishmallows by Jazwares
  • Star Wars: The Mandalorian The Child Real Moves Plush by Mattel
  • TeeTurtle Reversible Plushies by Tee Turtle, LLC
  • ZURU Rainbocorns Fairycorns by ZURU


Toys that are developed for ages 3-5

  • Big Feelings Pineapple by Learning Resources
  • Fisher-Price B.B. Hoopster by Mattel
  • Land of Dough by Crazy Aaron’s
  • LeapFrog LeapLand Adventures by LeapFrog
  • LEGO Disney Ariel, Belle, Cinderella and Tiana’s Storybook Adventures by The LEGO Group
  • Tonies by Tonies
  • VTech KidiZoom PrintCam by VTech


Toys from manufacturers that primarily do business through independent retailers (neighborhood toy stores, museum shops, vacation destinations and similar venues) or in limited quantities online

  • American Girl 35th Anniversary Collection Dolls, Books & Accessories by Mattel
  • Dimpl Pops Deluxe by Fat Brain Toy Co.
  • Hide Inside: Mixed Emotions by Crazy Aaron’s
  • LEGO Everyone is Awesome by The Lego Group
  • Loopdedoo Deluxe by PlayMonster
  • Shashibo Explorer Series by Fun in Motion Toys
  • Snap Circuits Discover Coding by Elenco


Toys that encourage kids to develop, strengthen and integrate skills across science, technology, engineering, arts, and mathematics

  • Bill Nye’s VR Space Lab by Abacus Brands
  • Candy Claw Machine: Arcade Game Maker Lab by Thames & Kosmos
  • GraviTrax Speed Set by Ravensburger
  • Gridopolis by Gridopolis Games
  • LEGO CREATOR 3-in-1 Ferris Wheel by The Lego Group
  • Smartivity Pinball Machine by Smartivity Labs/Elenco
  • VTech Marble Rush Ultimate Set by VTech


Toy cars, trucks, trains and other vehicles in all scales, including R/C vehicles but exclusive of ride-ons

  • Air Hogs Jump Fury by Spin Master
  • Bumblebee Cyberverse Adventures Dinobots Unite Roll N’ Change Bumblebee by Hasbro
  • Hot Wheels Color Reveal by Mattel
  • LEGO Creator Expert Porche 911 by The Lego Group
  • PAW Patrol: The Movie Chase’s Transforming City Cruiser by Spin Master
  • PLAYMOBIL Volkswagen T1 Camping Bus by Playmobil
  • VTech Switch & Go Velociraptor Helicopter by VTech

About the author

Maddie Michalik

Maddie Michalik

Maddie Michalik was the Editor-in-Chief of The Toy Book from 2020-2022. She was also a Senior Editor at The Toy Insider and The Pop Insider.