Source: The Toy Foundation/The Toy Book

The Toy Foundation chose ChizSix Marketing & Media as its Agency of Record, recognizing the work the agency has done in marketing, branding, and more for the toy industry.

“On behalf of The Toy Foundation staff and Board of Trustees, we are excited to partner with ChizSix to help us communicate the impactful work of each program area,” says Jamie Cygielman, General Manager of American Girl and Chair of The Toy Foundation’s Brand and Communications Committee. “We are impressed by ChizSix’s creative approach, deep understanding of the toy industry, and commitment to social responsibility. We look forward to working together to deliver joy to children in need.”

ChizSix, which launched last year, will develop communications campaigns between donors, volunteers, and industry partners along with supporting the Foundation’s Toy of the Year (TOTY) event.

“The Toy Foundation is a respected and important organization, and we are excited to be working with them to further their mission of delivering joy to children in need,” says Harold Chizick, CEO and President of ChizSix Marketing & Media.

ChizSix Marketing & Media has also recently partnered with Rainbow Studios and Schylling.

About the author

Ashley Pelletier

Ashley Pelletier

Ashley is assistant editor for The Toy Insider, The Pop Insider, and The Toy Book with a Master's in journalism from Quinnipiac University. When she isn’t writing her latest story, she is reading a fantasy novel or rewatching one of her three favorite TV shows over and over again. She’s also a big fan of showing people pictures of her two dogs and cat.

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