The wheels are turning for ToyFest 2023.
Following the conclusion of its most well-attended show in two decades, the Western Toy and Hobby Representatives Association (WTHRA) repositioned ToyFest (formerly ToyFest West) as a national trade show set to take place from Feb. 27 to March 3, 2023, at The Expo at World Market Center Las Vegas.
Now, the organizers are digging in as ToyFest becomes the first U.S. toy show to occur in 2023, setting the tone for the newly revamped toy industry calendar. According to ToyFest organizers, the show “meets the needs of the buyers in timing, budget, ease, and relationships.”
With “Where Specialty is the Best” as its new tagline, ToyFest has launched a new website and refreshed its social handles as @ToyFestUS to declare its position as an event focused on the U.S. toy industry from coast to coast.
Exhibitor registration opens later this month while attendee registration is already up and running. Additional details on the show, programming, and other events will be revealed in the months ahead. Visit toyfestus.com for updates.