ToyFest West

Source: ToyFest West

The Western Toy and Hobby Representatives Association (WTHRA) will celebrate its diamond anniversary with ToyFest West taking place in a new location next year.

The relocated event will take place March 9-11, 2022 at The Expo at World Market Center Las Vegas, a new tradeshow facility. Attendees will also have access to gift and accessory lines that are available in permanent showrooms at the World Market Center Las Vegas.

ToyFest West
Source: ToyFest West

WTHRA will host a membership drive throughout October ahead of exhibitor registration in November.

“Some members have returned year after year dating back to the early ’60s to show their support,” says WTHRA President, Lawrence Nissen.

Nissen says that membership perks list year include lead retrieval at ToyFest West, company details listed in the show directory and toyfestwest.com, and special reduced rates for certain WTHRA functions.

Related: Spielwarenmesse Dialogue Invites U.S. Toy Industry to Learn More about 2022 Nuremberg Toy Fair

In the months ahead, more details will be revealed as the WTHRA finalizes its plans for special events at ToyFest West, including the 2022 Hall of Fame induction, Retailer of the Year announcement, guest speakers, game night, and more.

Visit toyfestwest.com for more details.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

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