Trapper Keeper Becomes a Game Just in Time for Back to School

Just in time for back-to-school shopping, an icon from the past is reborn as something completely new.

Big G Creative is tapping into the nostalgia vein with the Trapper Keeper Game — a trip down memory lane for kids of the ’80s and ’90s who grew up in a time before smartphones, when the Trapper Keeper ruled the school. In the new card game, players attempt to one-up each other by collecting cards with the most points, and then stashing them within their Trapper Keeper folder — a reproduction of the real thing, complete with a fold-over Velcro closure. Cards include homework, report cards, notes from classmates, field trip slips, and more.

“The game’s authentic Trapper Keeper makes it a fun conversation piece, giving families the opportunity to share memories of their elementary and high school days,” says Shannon Swindle, product and communications manager, Big G Creative.

Available in three, vintage-inspired designs — rainbow unicorn, palm tree sunset, and psychedelic outer space — the Trapper Keeper Game is available exclusively at Target stores, and is designed for players ages 8 and up.

The Trapper Keeper Game is the latest in a string of pop culture inspired offerings from Big G Creative, including games based on Home Alone, Bob Ross, the General Mills Monster Cereals, Kenny G: Keepin’ It Saxy, and the just-released Car Pool Karaoke Game.

About the author

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.