The Joester Loria Group, on behalf of Chrysler Group, LLC, has signed VM Global as the licensee to manufacture and market non-battery powered, foot-to-floor ride-on toys under the Jeep brand. The toys will depict the likeness of the Jeep Wrangler.

VM Global plans to release the first shipment of Jeep toys in September and distribute them to mass market retailers, mid-tier chains, specialty, and sporting good stores in the U.S., Canada, and Mexico.