For its first round of holiday promotions, Wal-Mart has expanded its digital shelves to include 7 million items, which is one million more than last holiday season. Shortly after midnight PT on November 3, deals typically reserved for Black Friday and Cyber Monday will start on walmart.com, and will include discounts on toys and games, such as the Barbie Dreamhouse and Nintendo 2DS.
The retailer will also offer hundreds of weekly online specials on items that include toys and electronics, with same-day pickup at Wal-Mart stores available while supplies last at no additional charge, and free shipping to customers’ homes available for orders totaling $50 or more.
Wal-Mart has rolled out a new feature within its mobile app: Search My Store, through which customers can search for nearly any item carried in a Wal-Mart store and see that item’s availability, its aisle location, ratings, and reviews. Search My Store is available on Android devices and will expand to iPhones by mid-November.
On November 1, at Wal-Mart stores nationwide as well as at walmart.com, the retailer will offer rollbacks on more than 20,000 items. These include such toys and kids licenses as Teenage Mutant Ninja Turtles 11-inch action figures, the Teenage Mutant Ninja Turtles High Flyin’ Blimp, Frozen Light-up Dresses, the Hasbro Nerf Rebelle Secrets and Spies Agent Bow Blaster, 16-inch Schwinn Cosmo and Twilight bikes, and the Lego Movie Spaceship.
On November 3 and 4, customers can get 50 percent more trade-in value when they trade in a game and purchase the new title, Call of Duty: Advanced Warfare.