ChizComm Ltd. is the new marketing and communications partner for Wow! Stuff, one of the fastest-growing toy companies in Europe, and an innovative inventor of tech toys for top pop culture licenses. ChizComm will manage consumer marketing programs and strategy for Wow! Stuff globally, working alongside teams in each market to combine execution efforts. The partnership follows a blockbuster year for Wow! Stuff, driven by the success of its Harry Potter line and TOTY Award nomination for the Mystery Flying Snitch.

“We are thrilled to be partnering with a creative industry leader like Wow! Stuff who constantly brings magic and imagination to the world of toys,” says Harold Chizick, president and CEO, ChizComm Ltd. “Not only will we use our experience in the lifestyle space as we work on these beloved brands and licenses, but we are excited to be working as an extension of the Wow! Stuff team on all communication efforts.”

“ChizComm’s experience in the children’s entertainment and toy space is exactly what we were looking for in an agency partner,” says Richard North, CEO, Wow! Stuff. “We are a product development company that is driven by innovation. We have been searching for an equally innovative consumer marketing agency, and I believe ChizComm are certainly that.”

ChizComm and Wow! Stuff’s partnership is effective immediately, with the team set to debut new products at Toy Fair New York.