Fingerlings are headed for newsstands in the UK. Egmont Publishing entered into a publishing partnership with WowWee to publish Fingerlings magazine. Based on the line of collectible toys, Fingerlings magazine promises to encompass the core brand value of “friendship at your fingertips.” Egmont plans to keep Fingerlings toys featured on the cover, with interior content set to include stories, puzzles, and games.
The deal was brokered by Striker Entertainment, WowWee’s worldwide licensing agency.
Fingerlings magazine will launch as a monthly title later this year.