Zuru is combining miniature collectibles with familiar brands for its 5 Surprise Mini Brands, a new addition to the 5 Surprise line.

The collectibles are realistic, miniature versions of popular shopping brands. Each reusable 5 Surprise capsule includes an assortment of mini products from brands including Dove, Skippy, Airheads, and Breyers. The capsules also include mini shopping accessories such as a shopping cart, shelves, and a shopping basket.

The first wave of Mini Brands features more than 70 miniatures, including rare and super-rare collectibles. The rare collectibles include glow-in-the-dark, shimmering, and golden minis.

The second series of Zuru’s original 5 Surprise range is also available now with more than 200 new collectible toys inside.

About the author

Madeleine Buckley

Madeleine Buckley

Madeleine Buckley is a senior editor at The Pop Insider, The Toy Insider, and The Toy Book. She covers all things toys and fandom, and has appeared on Cheddar and a variety of regional news networks to talk about the latest trends in both. She is a movie score enthusiast, mediocre knitter, proud Syracuse alumna, and Marvel lover. You can usually find her at the movies or hanging out at home with her super-pup, Parker.