Archive for the ‘New Products’ Category
« Older Entries |This post was written by Jackie Breyer
Senario Introduces Battle Bands, Bringing the Rubber Band Bracelet Trend to Boys
Wednesday, September 1st, 2010
Senario takes rubber band bracelets to the boys with its introduction of Battle Bands, a series of flexible, collectible, and tradable bands that double as game pieces. Boys ages 6 and older can collect hundreds of different bands in various shapes including dragons, sharks, and monsters, each including a matching trading card.
Boys battle their bands against each other on the battle mat gaming piece. Each player takes turns launching their bands at the battle mat. The winner of each battle is based on where the bands land, as well as the band’s individual “strength,” which gives it a particular advantage.
Battle Bands packs include elastic Battle Bands, Warrior Cards, and a Battle Mat for game play. With several colors and shapes, each band represents a different level and “power,” making it a game that balances familiarity with strategy.
Available for purchase in three different sets, Battle Bands will hit retail stores in the third quarter of 2010. Starter Packs (MSRP $6.99) include seven Battle Bands, seven Warrior Cards, and one Battle Mat. Booster Packs (MSRP $3.99) include five Battle Bands and five Warrior Cards. Rumble Packs (MSRP $9.99) include 15 Battle Bands, 15 cards, and one deluxe Battle Board. To learn more about Battle Bands, visit www.playbattlebands.com.
Tags: Battle Bands, Rubber Band Bracelets, Senario, Silly Bandz
Posted in 6-8, New Products | No Comments »
This post was written by Jackie Breyer
Butterfly in a Jar
Monday, August 30th, 2010
Gemmy Industries is well-known for introducing products that go beyond the scope of “novelty” to be considered a “craze.” Remember Big Mouth Billy Bass and Frankie the Fish? Well this new item is a little more refined (i.e. it doesn’t talk). It’s a butterfly in a jar. Now before you get upset, it’s not a real butterfly, it’s pretend. But if you’re sensitive, you still might feel a little bit bad for the trapped butterfly. Don’t try to let it go free, it’s not real! You can enjoy the butterfly’s beauty, without any guilt.
Tap on the jar and the butterfly flutters about. Everyone who walks by my desk has asked, “Is that a real butterfly?” No. It’s not. So stop looking at me like that.
For more information, visit www.gemmy.com.
Tags: butterfly in a jar, Gemmy's Butterfly Collection
Posted in New Products | No Comments »
This post was written by Elizabeth Reid
Money Savvy Pig Teaches Kids About Handling Money
Monday, August 30th, 2010
The Money Savvy Pig, by Money Savvy Generation, is a unique piggy bank that teaches kids basic money skills. The piggy bank is divided into four chambers—Save, Spend, Donate, and Invest—which can help parents and grandparents spur a conversation about money. The Money Savvy Pig is available in six colors and is recommended for kids ages 4 to 11.
Additionally, Money Savvy Generation has released a book series co-written by the company’s CEO Susan Beacham and author Lynnette Khalfani-Cox. The books bring the four money choices to life with stories that follow Sandy the saver, Dennis the donator, Stephanie the spender, and Isaiah the investor. In the series, the four friends go on various money adventures that children ages 7 to 12 can relate to.
Tags: Money Savvy Generation, Money Savvy Pig, piggy bank
Posted in New Products | No Comments »
This post was written by Elizabeth Reid
Adams Media to Release Kidz Bop Book Line
Wednesday, August 25th, 2010
Publisher Adams Media will release a new book line starting next May based on the kids music brand Kidz Bop. The Kidz Bop line will feature both fiction and nonfiction books, including a fill-in-the-blank story, a junior novelization chronicling the life of the Kidz Bop Kids, and a rock star’s guide to starting a band. Each Kidz Bop book will be packaged with a special code that will be redeemable for a free Kidz Bop MP3 download. The books will range in prices from $4.99 to $8.99, and e-books will be released simultaneously. Readers will also be able to log on to www.kidzbop.com and vote on story lines, upload original videos for e-book inclusion, and access bonus promotional content.
Tags: Adams Media, Kidz Bop
Posted in Licenses, New Products, News, video | No Comments »
This post was written by Justin McCraw
Record a Story Allows Readers to Become the Narrator
Tuesday, August 24th, 2010
It may be difficult falling asleep when parents and guardians aren’t around to read bedtime stories. Publications International, Ltd., however, has a solution in its new Record a Story line of books, available nationwide this fall. The storybooks feature seven pages that can be individually narrated, with children and adults able to re-record stories as often as they like. The first line of books features classics such as Twas the Night Before Christmas, as well as the contemporary Guess How Much I Miss You.
Publications International is also debuting the program “Operation Record a Story” this November and December. Under the program, which works in tandem with the United Through Reading Military Program hosted by the USO, military personnel read Record a Story books while being filmed, and both the recorded DVD and the narrated book are shipped to children back home.
Tags: Publications International, Record a Story, United Through Reading Military Program, USO
Posted in New Products, News | No Comments »
This post was written by Elizabeth Reid
Pretty Ugly Releases Exclusive Uglydoll at Learning Express
Tuesday, August 24th, 2010
Pretty Ugly, LLC has released a limited edition Uglydoll character that is available exclusively at Learning Express stores nationwide, while supplies last. The Learning Express Nandy Bear is bright blue with pale pink eyes, and is available in classic, two-foot oversized, and keychain miniature sizes.
As with other Uglydoll characters, Nandy Bear comes with a special story:
“OK, so you may have Nandy Bear all figured out but there’s still a lot about you [that] Nandy has to learn! No time to waste! Hey, that’s why they call it Learning Express. This special edition of Nandy Bear was created special for Learning Express… but he was made for you. And you are a limited edition of one. OK, so now that everyone is special and everything, let’s go have some fun already.”
To find a Learning Express store, visit www.learningexpress.com.
Tags: Learning Express, Nandy Bear, Pretty Ugly, Uglydoll
Posted in New Products, News | No Comments »
This post was written by Elizabeth Reid
Gumby Gets New Comic Book Series
Tuesday, August 24th, 2010
According to ICV2.com, a new comic book miniseries featuring characters from Gumby is set to premiere in November starting with an issue starring Pokey, Gumby’s sidekick. The four-part miniseries, Gumby’s Gang, will also feature Prickle, Goo, and the Blockheads.
All four issues are written by Michael Aushenker and are illustrated by different artists: Rafael Navarro for the Pokey comic book, Chris Grines for Prickle, Mary Gutfleisch for Goo, and Lord Mesa for the Blockheads.
Tags: Blockheads, Goo, Gumby, Gumby's Gang, Michael Aushenker, Pokey, Prickle
Posted in New Products, News | No Comments »
This post was written by Elizabeth Reid
Mamas & Papas Debuts in the U.S. at Babies “R” Us
Monday, August 23rd, 2010
Babies “R” Us has premiered a special assortment of Mamas & Papas products at select stores nationwide. The assortment marks the line’s debut in the U.S. An expanded selection of Mamas & Papas products will also be available at Toys “R” Us Times Square, Babies “R” Us Union Square, and FAO Schwarz Fifth Avenue in New York City, as well as at Babiesrus.com/MamasandPapas.
Mamas & Papas was founded by working mother Luisa Scacchetti in 1981, and the exclusive Babies “R” Us collection includes strollers, lightweight strollers, highchairs, bouncers, and travel toys.
Tags: bouncers, highchair, Mamas and Papas. Babies R Us, strollers, travel toys
Posted in New Products, News | No Comments »
This post was written by Elizabeth Reid
Bradford Licensing Signs On For Katz Fun
Monday, August 23rd, 2010
Bright Ideas Design Co., Ltd., a creative production team, has picked Bradford Licensing, LLC, as its licensing partner to bring Katz Fun merchandise to the U.S. Katz Fun is an animated children’s series about friendship, teamwork, and confidence. In the series, the group of six characters, Katz Fun, unite together to protect the tiger Katz from the evil Dark Messenger whose goal is to “undermine the good intentions of Katz and disturb the tranquility of the Bent Boo Village.”
Potential licensing categories for the series include digital games, home entertainment and DVDs, toys, apparel, accessories, and publishing. Katz Fun’s target audience is children ages 6 to 9, and the show aims to give children a multicultural experience, as well as encourage creativity and education.
Tags: Bradford Licensing, Bright Idea Design Co, Katz Fun
Posted in Licenses, New Products, News | No Comments »
This post was written by Jackie Breyer
Mr. Potato Head Is All Shook Up
Monday, August 23rd, 2010
Hasbro announces the release of the limited edition Mr. Potato Head Elvis Presley figure from licensee PPW Toys. The figure is arriving at U.S. specialty retail stores to celebrate the year-long Elvis 75th anniversary.
The seven inch tall figure comes with a variety of components to mix and match: a jumpsuit, shoes, hair, two arms, a guitar, and a face with the classic Elvis Presley ’snarl.’ All the pieces are removable and compatible with future versions of Elvis Mr. Potato Head toys.
“I’m all shook up, uh-huh!”
Tags: 75th anniversary, All Shook Up, Elvis Presley, Hasbro, Mr. Potato Head, PPW Toys
Posted in 0-2, 3-5, Licenses, New Products, Photo | No Comments »
