The Toy Book’s 2025 TOTY Awards Special!
This commemorative special issue celebrates the finalists vying for a win in The Toy Foundation’s 2025 Toy of the Year (TOTY) Awards. Alongside ballot pages for each of the 16 categories, this issue features insights from The Toy Association, The Toy Foundation, Women in Toys, Licensing & Entertainment, and more.
What’s New
TOY NEWS
PARTNERS & ALLIES
Latest Issue
The 2025 TOTY Awards Issue
3 m
WiT Stories: Honoring Excellence
2 m
From the Editor: Racing Into Awards Season
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The Toy Book’s 2025 Toy of the Year Awards Issue is Here!
FROM THE EDITOR
TOYETIC ENTERTAINMENT
STOCK THIS! NEW TOYS & GAMES
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MIXMASHERS MARVEL IRON MAN
HASBRO -
EMMET OTTER'S JUG-BAND CHRISTMAS ACTION FIGURES
PLASTIC MEATBALL -
STAR WARS: THE BLACK SERIES JEDI MASTER KELNACCA
HASBRO -
CUBORO STANDARD
CUBORO -
NEW SPROUTS PREP N’ STORE KITCHEN ISLAND
LEARNING RESOURCES -
LEGO ICONS SANTA'S POST OFFICE
LEGO -
THE GRINCH BRICK BUILDING SET COLLECTION
BRICKCRAFT -
PLUS-PLUS HANUKKAH PLAY SET
PLUS-PLUS USA -
NERF ELITE 2.0 JOLLY DASH
HASBRO -
THE POLAR EXPRESS 20TH ANNIVERSARY LIONCHIEF TRAIN SET
LIONEL -
CRAFT-A-DREIDEL 6-PACK
THE DREIDEL CO. -
FUGGLERS FESTIVE FUGGS (2024)
ADDO PLAY
THE LICENSING BOOK
PHILANTHROPIC PARTNERS
