Holiday of Play 2015

My Friend Cayla Now Available at U.S. Retailers

MyFriendCaylaMy Friend Cayla, from toy manufacturer Genesis, officially arrives at toy retailers in the U.S. this week. Both Wal-Mart and Target are among the confirmed retailers selling the talking doll, which had only been available outside the U.S.

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Hasbro and Backflip Let the Good Times Roll with Play-Doh Jam

PlayDoh JamPlay-Doh Jam is a mobile game that lets players squish their way to high scores in a colorful Play-Doh universe. The game was developed by Fat Pebble and is published by Backflip Studios in partnership with Hasbro Inc. Players use their finger to guide a virtual Play-Doh ball along, smashing targets along the way.

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Ever After High: Way Too Wonderland Launches with Fashion Dolls, Netflix Series

Ever After High Way Too WonderlandMattel has introduced Ever After High: Way Too Wonderland, featuring a line of four dolls and an all-new Netflix original series. The animated series follows the Ever After High royals and rebels as they adventure through Wonderland.

Mattel has released a video for “Do You Wonder,” the featured theme song from the Netflix series.

The Queen’s Treasures Offers Dr. Jane Goodall-Licensed Line

The Queen’s Treasures Goodall Tent with Cot and Doll

This September, children will be able to reenact the true story of Dr. Jane Goodall, whose pioneering research on wild chimpanzees helped change the way human beings perceive animals. The Queen’s Treasures has created a rainforest camp for 18-inch dolls, featuring a canvas tent and canvas cot reminiscent of the ones Goodall used at Gombe Stream Research Center in Tanzania.

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Hasbro to Launch Yo-Kai Watch Toy Line

Nintendo,YoKaiWatchWith Yo-Kai Watch, from Nintendo, launching in the U.S. on November 6, Hasbro will be introducing new play items based on the Yo-Kai Watch franchise in North America and Australia in January. Hasbro’s line, which will expand to additional global markets by the end of next year, will include toys and games centered around collectible medals, each representing a unique Yo-kai.

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Tactic Teams Up with Ty for Beanie Boos Games

Tactic Games' Beanie Boos Friends GameTactic Games USA has a new line featuring Ty Beanie Boos, courtesy of a licensing agreement with Ty Inc. The game maker is offering preschool and children’s games featuring the Beanie Boos branded character property.

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VTech Launches Its Smartest Smartwatch Yet in Kidizoom Smartwatch DX

VTech,KidizoomSmartwatchDXVTech has launched its new Kidizoom Smartwatch DX, which offers double the internal memory as the original Kidizoom Smartwatch, along with motion-activated games, 3-D clock faces, tools for honing basic math skills, and more.

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Skylanders Will Brings Cards to Life with Skylanders Battlecast

Resized,Skylanders_Battlecast_Character_CardsActivision Publishing Inc. will launch a mobile card battle game, Skylanders Battlecast, which brings cards to life through a free-to-play mobile adventure set within the Skylanders universe. The game offers aspects ranging from collectability to strategic card combat, online PvP, and a single-player campaign. Players can create a team of their favorite heroes and master strategic card combinations.

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Party On this Holiday Season with Douglas’ New Party Animals

plush toysPlush toy maker Douglas Company is introducing eight holiday-themed dressed animals, as well as two new styles for its Sweet Petite collection this year.

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VTech’s Go! Go! Smart Playsets Expand with New Wheels, Animals, and Friends

VTech-LogoVTech has expanded its Go! Go! Smart Wheels, Go! Go! Smart Animals, and Go! Go! Smart Friends ranges, bringing the collection up to nearly 75 different playsets, accessories, animals, vehicles, and figures. Now for the first time, the Go! Go! Smart Wheels line offers R/C vehicles and advanced mechanical play.


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