LEGO Ninjago Kicks Up the Fun with Shadow of Ronin

LEGO Ninjago Shadow of RoninLEGO Ninjago: Shadow of Ronin is available now from Warner Bros. Interactive Entertainment, TT Games, and The Lego Group. Available in all major retail stores across North America for the Nintendo 3DS and the PlayStation Vita, the game is based on the LEGO Ninjago: Masters of Spinjitzu TV series.

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Playability Toys Launches Pigsy, a New Educational App

PlayabilityLogoPlayability Toys has officially launched Pigsy, an educational gaming app that teaches basic financial literacy. Later versions will include unique personalization features intended to make learning engaging and fun.

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Lego Releases The Simpsons Kwik-E-Mart Set, New Licensed Minifigures

ApuLegoFollowing a successful response to the first Simpsons construction set and licensed Lego Minifigures inspired by the TV series, The Simpsons, the Lego Group is extending its Lego brick version of Springfield with an exclusive building set to celebrate the iconic Kwik-E-Mart featured regularly in the show.

There will also be a second Lego Minifigures series, inspired by beloved characters from The Simpsons. Both the Kwik-E-Mart set and the new Minifigures series will be available via lego.com and Lego brand retail stores on May 1.

Kidz Bop to Release Four Albums in 2015

KidzBop27Kidz Bop is expanding its release schedule to include four albums per year. The expansion follows the success of Kidz Bop 27, which launched in January and debuted at No. 3 on the Billboard Top 200 Album Chart. The brand’s second release this year, Kidz Bop 28, will be released on March 23 and will be followed by Kidz Bop 29 and 30 this summer and fall, respectively.

Kidz Bop’s Make Some Noise tour launched this month, with the first two performances of the year—in Dallas and Seattle—selling out. The tour is represented by Creative Arts Agency and will hit more than 40 other North American cities this year.

First LEGO Jurassic World Trailer Revealed

LEGO Jurassic WorldWarner Bros. Entertainment, TT Games, The Lego Group, and Universal Partnerships & Licensing revealed the first official gameplay trailer for LEGO Jurassic World today. The title launches in June for Xbox One, Xbox 360, PlayStation 4, PlayStation 3, Wii U, Nintendo 3DS, and PlayStation Vita.

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Toy Company Kickstarts Hillary Clinton Action Figure Campaign

Hillary Clinton DollBrooklyn toy company FCTRY has launched a Kickstarter campaign for its Hillary Clinton Action Figure. The figure is the first toy to authentically celebrate the traits that define Hillary.

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Marvel Rolls Out Extensive Toy, Kids Product Program for Avengers: Age of Ultron, Spider-Man, and More

Marvel LogoOn Wednesday, Disney Consumer Products (DCP) revealed its 2015 plans for Marvel and its key franchises, including The Avengers and Spider-Man. This year will see the roll-out of one of DCP’s biggest licensing programs to date, which would revolve around Marvel’s Avengers: Age of Ultron, the launch of new animated content, and innovative marketing initiatives.
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Funko Disney Heroes vs. Villains Mystery Minis Arriving in April

In April, Funko will release Disney Heroes vs. Villains Mystery Minis, a new blind box series made up of six Disney heroes and six Disney villains packaged individually. Each hero in the set has a villain counterpart, e.g., Ariel and Ursula, Anna and Marshmallow, Peter Pan and Captain Hook, etc.

The rarity scale is 1/12, making the chances for each figure roughly equal.

Tris Barbie Re-Enacts Iconic Scene from The Divergent Series: Insurgent

Insurgent,BarbieTimed to the release of The Divergent Series: Insurgent, the sequel to the 2014 film Divergent, images of the new Tris Barbie doll are available now on thebarbiecollection.com and amazon.com.

In this photo, the Tris Barbie doll reenacts an iconic scene from the new movie in theaters nationwide March 20.

World Tech, Bulls I Toy, and Rubies Costumes Join Sonic Merchandising Program

SonicBoomThe Sonic Boom portfolio is expanding to include more promotional partners this year, including World Tech Toys, Bulls I Toy, and Rubies Costumes. [Read more...]