Lincoln Logs Production Returns to the U.S. with 10 New Sets

LincolnLogsNext year’s entire line of Lincoln Logs, part of the K’NEX family of brands, will be manufactured in the U.S. by Pride Manufacturing in Burnham, Maine. Following industry trends, Lincoln Logs production was moved overseas during the mid-20th century. K’NEX, which licenses the brand from Hasbro, has been manufacturing Lincoln Logs since 1999.

Pride Manufacturing, the world’s leading supplier of wooden golf tees and related golf accessories, met K’NEX’s requirements for a wood manufacturing facility that could match the precision and detail required for Lincoln Logs. All sets come with a storage container for clean-up, are intended for kids ages 3 and up, and will be available next fall.

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Play-Doh’s Year in Review Features Ice Buckets, Selfies, and More

Hasbro Inc.‘s Play-Doh brand is celebrating memorable moments and top trends for the past year with its second A Year in Play-Doh Moments, a year-in-review sculpted out of Play-Doh compound. There’s the Ice Bucket Challenge, selfies, The Tonight Show Starring Jimmy Fallon, the 20th anniversary of Friends, The Fault in Our Stars, smart watches, nostalgic ’90s-inspired fashion, and the polar vortex.

Play-Doh fans can visit the Play-Doh Facebook page to celebrate the past year with other Play-Doh fans.

Hasbro Elects Michael Burns to Board of Directors

MichaelBurns,HasbroHasbro Inc. has elected Michael Burns as an independent director to its board of directors. Burns is currently vice chairman of Lionsgate, and his appointment is effective immediately.

Since joining Lionsgate in 2000, Mr. Burns has been instrumental in building the company into a multi-billion dollar global content leader with a major presence in motion picture production and distribution, television programming and syndication, home entertainment, channel platforms, and digital distribution.

Hasbro Participates in Community Service Projects in 33 Countries Worldwide for Second Global Day of Joy

HasbroGlobalDayHasbro Inc. celebrated its second Global Day of Joy on December 4, a volunteer initiative designed to spread cheer and bring positive change to children in 33 countries. Team Hasbro employees volunteered with more than 100 charitable organizations worldwide to deliver toys and games to children, provide meals for the homeless, renovate playrooms, and host Hasbro Game Day for the event.

Hasbro’s Global Day of Joy is one of the company’s largest global efforts, and this year’s day lasted 27 full business hours from the start of the day in Australia to the close of business in Los Angeles. Service programs from around the world included hand-delivering toys and games to school children; volunteering at an Operation Smile mission in Colombia; character visits to Miami Children’s Hospital; and sorting and packing thousands of toys and games to the organizations Toys for Tots, SeriousFun Children’s Network, and Give Kids the World.

During this year’s holiday season, Hasbro expects to donate more than half a million toys and games to organization benefitting children, valued at $6 million.

CafePress Launches Holiday Giving Campaign for Toys for Tots

CafePress

A collaborative effort launched today between CafePress, the U.S. Marine Corps Reserve Toys for Tots Foundation, Hasbro, and My Life Games LLC will help provide children in need with toys at the holidays.

Through this first-year campaign, CafePress will provide consumers with three different ways to support Toys for Tots, including $1 donated for every Facebook “Share” given to the video entitled, “Toys for Tots: Every Child Deserves a Little Christmas.” Other means include $1 donated from the final purchase price of all customizable Monopoly and Scrabble games sold on cafepress.com; and $2 donated from the sale of two special edition T-shirts, each priced at $7.

“We are honored to support Toys for Tots this holiday season,” said Fred Durham, CEO and co-founder of CafePress. “To be able to support their noble efforts by donating a portion of proceeds of games known for bringing families together is ideal.”

The Chicago Toy & Game Group Reveals 2014 TAGIE Winners

TAGIE.AwardsThe Chicago Toy & Game Group has crowned this year’s recipients of the 2014 Toy and Game Inventor of the Year (TAGIE) Awards. More than 400 guests representing 23 countries gathered at Chicago’s historic Navy Pier Grand Ballroom last Friday to toast today’s top playthings.

The Chicago Toy & Game Group acknowledged the following winners from nominated categories:

Excellence in Game Design: Oliver Morris, designer of Gravity Maze

Excellence in Toy Design: Ian Bernstein, Adam Wilson, and Sphero team, inventors of Ollie

Rising Star Designer: Alice Taylor, designer of Makies [Read more...]

My Life Games to Offer Line of Customized Hasbro Board Games

Nov21.MyLifeGamesMy Life Games LLC has introduced a line of customizable Monopoly and Scrabble games under license from Hasbro Inc. and distributed by CafePress Inc. Consumers can personalize these official games with their own photos and text, choosing from a large selection of designs.

CafePress’s user-friendly interface enables customers to choose and arrange their photos from Facebook, Picasa, SmugMug, and Flickr, or to upload images from their desktop or mobile device. Users can also select from game board designs for various occasions: birthdays, holidays, anniversaries, vacations, graduations, and more. Each full-size game board is printed, packaged, and shipped with the classic game components.

USAopoly Releases Doctor Who Edition Yahtzee Game

Nov14.USAopolyA collector’s edition Yahtzee game based on the Dalek from the TV series, Doctor Who, hits shelves this fall. Produced by USAopoly under license from Hasbro, Inc. and BBC Worldwide North America, the special edition game allows fans to exterminate their enemies by rolling classic Yahtzee dice combinations such as a full house and large straight. It also includes a collectible Dalek dice shaker, custom dice that feature Doctor Who iconic items, a score pad, pencil, and instructions.

The Doctor Who Dalek Collector’s Edition game is available now at specialty retailers.

Hasbro Launches New Initiative to Spread the Joy of Play to Children with Developmental Disabilities

ToyBoxTools_logo (2)Hasbro Inc. has launched ToyBox Tools, an initiative that brings the joy of play to children with developmental disabilities. Through expertise provided by The Autism Project, ToyBox Tools provides a series of instructional videos, printed instructions, play mats, and more for several classic Hasbro brands. These tools will serve as a free, online resource for parents, caretakers, and educators to make play easier and more accessible for children who need support.

ToyBox Tools helps children experience the joy of play with three levels of tools available for those who need support: basic play, expanding play, and social play levels. Parents and caregivers can visit the ToyBox Tools site, access the tools they need, and download and print them for use at home or in the classroom. Each level caters to different aspects of play that children may need help with, like simply introducing the toy and how to use it, experiencing alternative ways to play with a toy, and encouraging turn-taking with peers.

Nearly one out of four children is said to have some type of developmental challenge, ranging from ADHD and autism spectrum disorders to learning disabilities and developmental delays.

ToyBox Tools encourages parents and caregivers to use their judgment in selecting the right product and level of play appropriate for their child. Supportive tools are included for Mr. Potato Head, Play-Doh Dr. Drill ’N Fill, and Trouble.

Merger Deal Between Hasbro and Dreamworks Animation Reportedly Dead

It’s been widely reported that merger negotiations between Hasbro and DreamWorks Animation have been called off, due in part to the stock performance of Hasbro, as well as the high asking price by DreamWorks Animation CEO Jeffrey Katzenberg.

Hasbro reportedly ended conversations on Friday, for reasons that included a $30 share price asked for by Katzenberg. Some analysts deemed that price high. In addition, the possible merger had a negative effect on Hasbro’s stock–it fell on both Thursday and Friday–which is said to have concerned execs at the company.

The deal would have been worth at $2.3 billion, as reported by Variety.

By joining forces with DreamWorks Animation, Hasbro would have had the means of increasing its film and TV presence, while in theory, DreamWorks would have benefited from a more diverse revenue stream via Hasbro. DreamWorks’ properties include Shrek, Kung Fu Panda, and Madagascar. Hasbro, meanwhile, owns such toy brands as Transformers and G.I. Joe.