Funko is waving its magic wand and granting wishes this April.
The pop culture and lifestyle brand revealed a partnership with Make-A-Wish to help fulfill the wishes of kids with critical illnesses and to celebrate World Wish Day.
The collaboration includes a new line of blue Funko Pop! Vinyl figures featuring an assortment of fan-favorite characters from Marvel, Disney, Lucasfilm, and Pixar, including Mickey Mouse, Winnie the Pooh, Spider-Man, and more. These Pops! With Purpose will include a charitable donation to Make-A-Wish with every purchase. In addition to the donations from sales, Funko will donate $150,000 to Make-A-Wish.
“Funko understands the importance of giving back by supporting causes that are close to the hearts of our employees, fans and the greater community,” says Funko CEO Andrew Perlmutter. “We are honored to support Make-A-Wish’s efforts as they work around the clock to fulfill children’s wishes.”
Funko is also teaming up with GameStop to host in-store activations for Make-A-Wish recipients nationwide in April.
“World Wish Day is all about the Make-A-Wish community coming together in celebration of wishes that can help kids build the physical and emotional strength needed to fight a critical illness,” says Richard K. Davis, president and CEO, Make-A-Wish America. “We are so grateful to have Funko join the celebration and find a fun way to involve a couple of our other key supporters in Disney and GameStop as well.”
The Pops! With Purpose collection will be available for purchase in stores and online on April 4 until World Wish Day on April 29.